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April 29, 2008

Ogilvy makes my day

Last September I spent a day in Paradise and was blissfully given my own Key to Paradise. And lost it last month while preparing for the Emakina/Attentio Academy. Kind of a loss really, losing your key to paradise! I thought about it from time to time then decided to send a quick mail to Veronique VanHoorickx, Ogilvy Brussels Communication manager, to share and grieve over my loss.  And maybe because her 6 year old daughter is a cell-angel-ist or most probably because she's a compassionate  woman she sweetly mailed me my second key to paradise. Confirming me 2 things:
- There's no such thing as The key to paradise- nor 'The One' anything really
- 'Ask and you'll receive' is a nice counterpart to my other favorites 'Give and you'll get'
Thanks Véro!!!!!!!!!!!
Psst: want to know what my key looks like? Take a quick look here  -->Dsc04098

April 28, 2008

Fresher updates are on Twitter ;-)

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Or here.

April 20, 2008

Forum Jump THE networking event for active women

Picture_9 Seems quite an other life since last year and my first post on this event. A loooot has happened - for the best- but there's one thing that has not changed and that's my enthousiasm for these 2 networking days, coming at the end of this week. Should I add as a disclaimer than since I met Isabella a year ago she has become one of the person sI have privilege contacts with?  (I hate the word 'client' and 'business partner' is sometimes seen as "non appropriate" to others so lets try this one). Well believe me or not that has nothing to do with my excitation! But true these privilege contacts will lead me to spend two perfectly energizing days among famous -and less famous- women as I'll be interviewing some of the speakers along with the amazing Sabine Clappaert from Muse Communication (videos will be posted on Jump's blog). Avivah Wittenberg, Béa Ercolini, Corinne Hubinon, Maryse Wolinsky, Paule Salomon and Harriet Rubin are definitely on my list. Have a look at the program here,
register there and lets meet on Friday and Saturday! (Pss: special discounts here if you're a Geek Girl ;) Plus que 5 fois dormir ;)

April 16, 2008

Marketing 2.0 Conference

Picture_13 Delighted to post about this great conference I'll be attending in Paris in May 5 and 6!  Marketing 2.0 Conference program looks really exciting: My Space VC Jay Stevens, SixApart VC Olivier Creiche, VC Netvibes Stefan Lechere, CEO CultureBuzz Emmanuel Vivier, Psdt Azoomma Marketing Lab (one of my first and best presentations readings on influence measurement), etc, etc.

I'm looking forward speaking with Forrester principal analyst Mary Beth Kemp whom I met in Barcelona last October and with Fred Cavazza whom I should thank for posting and congratulating the Club Med innovative campaign. If' you're going let me know. If not, you'll be missing something ;)

April 15, 2008

Interact Congress Blog - second season

Picture_1 Wow! Gloups...Yesterday I've been invited by e-mail to join some of the "prestigious European bloggers" posting on the Interact Congress blog, the platform developed for the second IAB European Congress which will take place in Berlin beginning of June (more info).

It was an automatic mail sent from the admin Blogger platform without a word on my mission. No question if I'm going to accept it though; there's contribution you can't just say no. I guess I'll try to stick to the Congress objective being to "discuss trends and innovations in Online Advertising and Media across Europe"- and yes probably focusing very much on my own bread and butter, Social Media input. I'd also like to take the opportunity to learn more and hopefully interact with fellow bloggers I dont know yet and to interview leaders from the market. So when the content is scarce here -well, even when is not actually- go and check this place.

April 14, 2008

Yulbiz Brussels- Radionomy interview

Been to Yulbiz last Saturday on beautiful Halles St Gery. Met a couple of nice and young bloggers. Wanted to test new Flip camera so I took the notes from the Radionomy guys and their bloggers interview (still waiting for the link to point to mine) and with Alain's help we played their game. Had trouble then with the sound file while downloading from Flip to my Mac which seems after a quick forum search quite usual... and explain why it took me so long. Now too tired to link but will do tomorrow.

Had trouble then with YouTube :Just realised today while updating the links YouTube upload cut my 5min video (not supposed to happen since I've been using their heavy video feature..). Tried again, seemed ok but once upload done, the video is mentioned not to be available right away...On Luc's advice I bought  QuickTime pro, compressed and changed format file, uploaded it to Vimeo: 500mb free par week. Nice. Nice interface, nice features (like just the basic fact that while uploading the file it gives you % of the work done, easy but so important. YouTube, you can do better!).

Must change one of my answers to Radionomy interview: no more Youtube - only. As to launch the next  shootings, I'll go for "Rolling!" ;-) And now off to bed with hands-on guide to video blogging & podcasting . Call it pa/ssion- /thetic :-)


Yulbiz 3 Brussels - Radionomy interview from Rolling Talks on Vimeo.

April 11, 2008

Slide to keep- Not a kids world anymore

Picture_2Quickly going through an nth study on Social Networking - found here . Stumbling upon this slide I'll use and re-use, take my word for it. I love the colors. And on an other note, there's hardly a day going by without me mentioning "its not a kids' world anymore" and till today I've been using this slide (source: Nielsen Netratings august 2006):Picture_3



Now I hope I read the first slide correctly - as being the standard age breaks reported by Nielsen Online - independently from this particular study. Won't check (now) - hey, blogger's priviledge :-)
Please point me if I'm wrong. An other blogger's priviledge . Its week end after all. Time for the Chimay bleue!

Continue reading "Slide to keep- Not a kids world anymore" »

April 08, 2008

Me and my cello

Picture_31 Had a great laugh after a great but stressful day playing this cello game on the web. Its the first time I touch my bow in 2weeks - and it has to be a virtual touch of course. I have to congrat my cello teacher who sent me this link- she understands her client, she gets right to my heart :-) I got as many fingers cramp with the trackpad though 'playing" the Swan from Camille Saint-Saens than the ones I got 'playing' life kids' ritornellos.

Fun promotional campaign idea for the Berliner Philarmoniker.

April 07, 2008

Drop the bread

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April 06, 2008

Club Med & Social Media

Picture_5 Working for Club Med is probably the best way I could find to get the feeling breaks are just a call away. That is at least true for happy bloggers like Ine who's enjoying a short trip at Chamonix to share one of the great Club Med villages 'haut de gamme' experience - with a special focus on gastronomy, wellness and design- not speaking about skiing... This is the first step the brand is taking to seriously engage with Belgian bloggers- and surely not the last one, stay tuned.
A special thanks to Adhese for developing an other première on the Enchanté network this time:Picture_14 a banner giving life Twitter and FlickR updates posted by Ine (like the one you can see on my blog as of today) will be displayed on a dozen of influencial Belgian blogs till April 9, day Ine will be returning from the trip. This action would not have been possible without Interel, Club Med PR agency, which strongly understands and proactively integrates Social Media in their daily clients' strategies. My pleasure to work with you all guys.